Marketing Manager
Posted 1 week ago by Radiant Systems Inc on Linkedin
Job Description: The Marketing Manager will lead the execution of the Observability and Service Management business unit's Field Marketing Plan for the UK and Ireland, with potential future expansion. This role involves creating and executing marketing campaigns, managing budgets, and collaborating closely with sales teams. The position is ideal for a Marketing Executive/Assistant aiming to advance to a managerial role. The focus is on outbound, customer-facing activities and demand generation.
Key Responsibilities:
- Execute the Field Marketing Plan for the UK and Ireland market.
- Create and execute marketing campaigns including digital and face-to-face events.
- Engage closely with Sales and the Account Development Executive team.
- Manage the field marketing budget and develop local demand generation campaigns.
- Assist with large third-party tradeshow event management and company-owned events.
Skills Required:
- Strong work ethic and can-do attitude.
- Demand generation marketing experience, including field marketing and campaigns.
- Knowledge of marketing principles, practices, and tools.
- Experience in creating and executing virtual customer demand-gen events.
- Strong project and budget management skills.
- Excellent interpersonal, written, and verbal communication skills.
- SFDC knowledge.
Salary (Rate): undetermined
City: Reading
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: fixed-term
Seniority Level: Mid-Level
Industry: Marketing
Position: Marketing Manager
Location: Reading, UK-Hybrid
Duration: 12 Months (Fixed term contract)
Job Description
The Marketing Manager will execute the client Observability and Service Management business unit Field Marketing (Demand Gen) Plan for the UK and Ireland market with the potential expansion to other countries in the future. With guidance from the Marketing Director, the Marketing Manager will be responsible for creating and executing the marketing campaigns in plan (Digital and F2F events, Asset Syndication, Email campaigns as an example), to enable sales to build, accelerate and win pipeline. The position is focused on outbound, customer-facing, activities and will require close engagement with Sales and the Account Development Executive (ADE) team. This individual will need to be able to work directly with suppliers, manage the field marketing budget and if/when required, develop, execute and track local and account specific demand generation campaigns. There will be an opportunity to assist with large 3rd Party tradeshow event management as well company owned events. This position would be suitable for a Marketing Executive/Assistant who is looking to progress their career into a Marketing Manager position.
Top Skills
- Strong work-ethic and can-do attitude.
- Demand generation marketing experience, including field marketing, campaigns, industry marketing, digital marketing and/or partner marketing, ideally within the Software IT Industry.
- Account Based, Digital, and/or Social Media marketing experience is a plus.
- Knowledge of marketing principles, practices, tactics, tools.
- Knowledge of direct marketing, customer event, vendor practices and procedures.
- Able to demonstrate experience in creating and executing virtual customer demand-gen touches, experiences, and events.
- Experience analyzing results and driving improvements into campaigns / tactics.
- Experience working with Enterprise customers, sales and/or channel partners a plus.
- Strong project and budget management skills.
- Excellent interpersonal, written and verbal communications skills.
- SFDC knowledge
Negotiable
Reading, England, United Kingdom
Fixed-Term
Hybrid
Marketing
Mid-Level
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Job Description: The Marketing Manager will lead the execution of the Observability and Service Management business unit's Field Marketing Plan for the UK and Ireland, with potential future expansion. This role involves creating and executing marketing campaigns, managing budgets, and collaborating closely with sales teams. The position is ideal for a Marketing Executive/Assistant aiming to advance to a managerial role. The focus is on outbound, customer-facing activities and demand generation.
Key Responsibilities:
- Execute the Field Marketing Plan for the UK and Ireland market.
- Create and execute marketing campaigns including digital and face-to-face events.
- Engage closely with Sales and the Account Development Executive team.
- Manage the field marketing budget and develop local demand generation campaigns.
- Assist with large third-party tradeshow event management and company-owned events.
Skills Required:
- Strong work ethic and can-do attitude.
- Demand generation marketing experience, including field marketing and campaigns.
- Knowledge of marketing principles, practices, and tools.
- Experience in creating and executing virtual customer demand-gen events.
- Strong project and budget management skills.
- Excellent interpersonal, written, and verbal communication skills.
- SFDC knowledge.
Salary (Rate): undetermined
City: Reading
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: fixed-term
Seniority Level: Mid-Level
Industry: Marketing
Position: Marketing Manager
Location: Reading, UK-Hybrid
Duration: 12 Months (Fixed term contract)
Job Description
The Marketing Manager will execute the client Observability and Service Management business unit Field Marketing (Demand Gen) Plan for the UK and Ireland market with the potential expansion to other countries in the future. With guidance from the Marketing Director, the Marketing Manager will be responsible for creating and executing the marketing campaigns in plan (Digital and F2F events, Asset Syndication, Email campaigns as an example), to enable sales to build, accelerate and win pipeline. The position is focused on outbound, customer-facing, activities and will require close engagement with Sales and the Account Development Executive (ADE) team. This individual will need to be able to work directly with suppliers, manage the field marketing budget and if/when required, develop, execute and track local and account specific demand generation campaigns. There will be an opportunity to assist with large 3rd Party tradeshow event management as well company owned events. This position would be suitable for a Marketing Executive/Assistant who is looking to progress their career into a Marketing Manager position.
Top Skills
- Strong work-ethic and can-do attitude.
- Demand generation marketing experience, including field marketing, campaigns, industry marketing, digital marketing and/or partner marketing, ideally within the Software IT Industry.
- Account Based, Digital, and/or Social Media marketing experience is a plus.
- Knowledge of marketing principles, practices, tactics, tools.
- Knowledge of direct marketing, customer event, vendor practices and procedures.
- Able to demonstrate experience in creating and executing virtual customer demand-gen touches, experiences, and events.
- Experience analyzing results and driving improvements into campaigns / tactics.
- Experience working with Enterprise customers, sales and/or channel partners a plus.
- Strong project and budget management skills.
- Excellent interpersonal, written and verbal communications skills.
- SFDC knowledge
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