Event Manager - B2B marketing
Posted 1 day ago by Job Board - Reed on Reed
£425 Per day
Undetermined
Onsite
London
p>Our client is a leading software solutions company (SaaS) operating within a global marketplace. They are now seeking an Events manager with 5 yrs+ experience of Events Management specifically within the SMB marketplace. 6 month contract on a hybrid basis. Offices in central London.
Responsibilities
- Overall planning and execution of events directed at small & medium sized businesses.
- This includes trade shows, in person events, virtual events and webinars.
- Strategically manage pipeline generation, lead scoring, and integrated demand generation campaigns from concept to ROI analysis.
- Working closely with third-party suppliers to negotiate contracts and fulfil their sponsorship requirements.
- Deliver webinar programmes aimed at SMB s to produce effective educational content.
Skills
- 5 years+ experience of working to a high standard within an events or hospitality setting.
- Knowledge of best practices in B2B marketing automation, demand generation, and rules-based lead nurturing.
- Strong analytical ability
- Experience of Goldcast or similar events management software
Benefits
- Long contract
- Glogal company
- Free breakfast